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Brooke Liu

Playing Politics


Why the U.S. Government Inadequately Communicates Spanish-language Disaster Information
Aufl. 2012. 124 S.
Verlag/Jahr: AV AKADEMIKERVERLAG 2012
ISBN: 3-639-41546-9 (3639415469) / 3-8364-2078-3 (3836420783)
Neue ISBN: 978-3-639-41546-9 (9783639415469) / 978-3-8364-2078-5 (9783836420785)

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Revision with unchanged content. Hispanics are the largest and quickest growing minority group in the United States, but historically the government has inadequately communicated with Hispanics about disasters. This book examines challenges the government faces when developing disaster communication for Hispanics. Through interviews with state emergency management communicators and a survey of 435 county emergency management directors, the book benchmarks how the government communicates with Hispanics about disasters. Specifically, the book identifies: (1) the channels the government uses to communicate disaster information to Hispanics; (2) who government officials believe should be responsible for communicating Spanish-language disaster information, and (3) who government officials believe are most capable of producing Spanish-language disaster information. The book concludes with recommendations on how government officials can better develop and provide disaster information for Hispanics. This book is addressed to public sector emergency managers and academics interested in government crisis communication.
Is an assistant professor of public relations at DePaul University. Dr. Liu s research examines how government organizations manage communication during crisis and non-crisis situations. She received her Ph.D. in mass communication from University of North Carolina in 2006. Dr. Liu is an active public affairs volunteer for the American Red Cross.