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Matthias Bertram aims to develop a deeper understanding of software customization and its strategic role for software product management. Drawing on the conceptual foundation of the resource-based view of the firm, such as resources, capabilities, and dynamic capabilities, the author conducts two qualitative investigations: the first within vendor and customer firms to develop an in-depth understanding of the value of software customization as well as the vendor resources and capabilities necessary to successfully provide software customization and the second on the vendor´s dynamic capabilities necessary to generate temporary competitive advantage from software customization in product management activities.
Matthias Bertram aims to develop a deeper understanding of software customization and its strategic role for software product management. Drawing on the conceptual foundation of the resource-based view of the firm, such as resources, capabilities, and dynamic capabilities, the author conducts two qualitative investigations: the first within vendor and customer firms to develop an in-depth understanding of the value of software customization as well as the vendor resources and capabilities necessary to successfully provide software customization and the second on the vendor´s dynamic capabilities necessary to generate temporary competitive advantage from software customization in product management activities.

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The Business of Software.- Software Customization and Product Management.- Qualitative Investigation I: Exploring Software Customization from the Vendors´ and Customers´ Perspectives.- Qualitative Investigation II: Elaborating the Strategic Role of Customization for Software Product Development.

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Dr. Matthias Bertram wrote his dissertation under the supervision of Prof. Dr. Harald von Korflesch at the Computer Science Faculty at the University of Koblenz-Landau.

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