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Daniel H. Pink

To Sell is Human


The Surprising Truth About Persuading, Convincing, and Influencing Others
Main. 2018. 272 S. 7.795276 in
Verlag/Jahr: CANONGATE BOOKS 2018
ISBN: 1-78689-171-9 (1786891719)
Neue ISBN: 978-1-78689-171-6 (9781786891716)

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The New York Times No.1 Bestseller; ´a human guide to how sales might work and be successful in the 21st century´ Observer
We´re all in Sales now

Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and online dating profiles.

Relying on science, analysis and his trademark clarity of thought, Daniel Pink shows that sales isn´t what it used to be. Then he provides a set of tools, tips, and exercises for succeeding on each new terrain: six new ways to pitch your idea, three ways to understand another´s perspective, five frames that can make your message clearer, and much more.
Excellent . . . radical, surprising and undeniably true Harvard Business Review
Pink, Daniel H.
Daniel H. Pink is the author of several books, including the New York Times bestselling Drive, To Sell is Human and A Whole New Mind. His books have been translated into 35 languages and have sold more than 2 million copies worldwide. He lives in Washington D.C. with his wife and children.